Saudi Arabia’s Ministry of Tourism and global hospitality titan Accor have unveiled “Tamayyaz by Accor”, an ambitious programme aiming to catapult Saudi nationals to the forefront of the hospitality sector. This initiative, which signifies a major leap towards “Saudization”, is set to hone the skills of 256 Saudi talents, aligning with the Kingdom’s Vision 2030 to fuel the sector’s growth.
The signing of the strategic partnership was marked by the presence of key industry figures, including Engineer Mohammed Muin Bushnag from the Ministry and Accor’s Group Deputy CEO, Jean-Jacques Morin. “Tamayyaz by Accor” sets a comprehensive blueprint for nurturing industry leaders through specialised tracks in operations, leadership, and specialist roles.
Morin’s enthusiasm was palpable as he shared, “We are thrilled to collaborate with the Ministry of Tourism to empower local Saudi talent in the hospitality industry. Tamayyaz by Accor demonstrates our commitment to fast-tracking the nationalization of the hospitality sector, providing young Saudi nationals with an outstanding opportunity to develop the skills and expertise required to flourish in this dynamic industry.”
Moustafa Manoon, VP Operations at Accor, KSA, echoed this sentiment, underscoring Accor’s strategic priorities in the Kingdom to bolster the national talent pool. “Accor’s pivotal strategic priorities in KSA encompass the Nationalization of the hospitality industry and nurturing local talents. As the leading hotel operator with an extensive pipeline in the Kingdom, we hold a significant role in advancing the 2030 vision through developing & growing national talents. “Tamyyaz by Accor” initiative, a cornerstone of our Nationalisation Strategy, epitomises effective collaboration between the government, represented by Ministry of Tourism and Private Sector and Accor Group, harmonizing premier learning and development avenues as well as fostering our talent acquisition, talent development and talent retention objectives.”
The initiative underpins the enthusiasm held by Accor’ CEO, Sébastien Bazin, for Saudi Arabia’s potential: “Saudi Arabia is pivotal on our global stage,” Bazin noted. “It’s a nation that combines leadership, vision, and resources in a way that’s unparalleled. They have a robust plan and the youth eager to welcome the world.”
Bazin also highlighted the strategic involvement of France in the Kingdom’s AlUla region, a collaboration that dates back to the inception of this heritage site’s development. With Accor’s footprint through brands like Banyan Tree, Bazin feels more an actor than an observer in Saudi Arabia’s unfolding narrative. “It’s a thrilling time. The projects here are monumental, and the leadership is exemplary,” he said. “When you’re in Saudi Arabia, time is of the essence. Decisions are made swiftly, and actions follow. Our task is to meet and exceed the high expectations set before us.”
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