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Saudi Arabia has unveiled TOURISE, a pioneering global platform set to redefine the way the world thinks about tourism. Designed
Saudi Arabia’s tourism sector is entering an unprecedented growth phase. Driven by Vision 2030 reforms—spanning visa liberalisation, world-class attractions, and
The NEOM Board of Directors has formally appointed Eng. Aiman Al-Mudaifer as Managing Director and Chief Executive Officer for the
Tourism has emerged as a cornerstone in strengthening ties between the Gulf Cooperation Council (GCC) and the Association of Southeast
Emirati business executive Shaikha Nasser Al Nowais has been nominated as the first woman Secretary-General of UN Tourism. Her nomination
The Middle East’s tourism economy is on a sharp upward trajectory—and at the centre of this ascent is the Kingdom
